Major Development Launches Campaign ##Together to Combat Covid-19 with Enhanced Care Measures, Confident in Business Progress
Major Development has implemented measures to combat the COVID-19 virus by establishing a task force to monitor the situation closely. They have elevated care measures for residents, employees, and partners to ensure everyone's safety and to collectively navigate through this crisis.
Ms. Phetlada Poovoralak, Executive Director of Major Development Public Company Limited, stated: “The company has raised proactive safety measures to the highest level, recognizing the importance of safety for residents, customers, employees, and all stakeholders. We strictly follow the guidelines from the Department of Disease Control, Ministry of Public Health. Therefore, we have established a task force to closely monitor the outbreak situation, covering all aspects of mutual care under the concept:
- Creating Safety Together - Major Development has set strict measures to ensure safety in residential areas and office buildings.
- Customers or visitors at condominium projects and office buildings - We screen everyone entering and exiting the buildings, including employees and visitors. All employees are required to wear masks and sanitize their hands before providing services. We have prepared infection risk reduction equipment, including alcohol gel, body temperature measuring devices, and strict rules for visitors to wear masks before entering. We maintain high cleanliness standards in common areas of office buildings and sales galleries for all projects. Additionally, we offer a new service: Online Private Tour, allowing interested customers to experience different angles of the units through video calls, simulating an in-person visit.
Moreover, Major Development employees are fully supported with safety measures. We provide infection risk reduction equipment, distributing masks to all employees weekly, and supplying "face shields" for frontline staff such as Customer Service, Project Sales, Branch Managers, and technicians. We also adhere to social distancing measures by allowing employees to work from home to reduce the risk of infection and virus spread. IT support systems are in place to ensure maximum work efficiency, along with health insurance for all employees.
Additionally, to support Thai society in overcoming this crisis, Major Development will donate funds to the Kanchanaphisek Medical Center, Faculty of Medicine Siriraj Hospital. For every unit sold from today until May 31, 2020, we will contribute 25,000 baht for one-bedroom units and 50,000 baht for two-bedroom units.
- Providing Value - Major Development has launched a new campaign under the concept “Major Development Helps Together”, selecting the best project locations and offering special privileges to customers with discounts up to 2.6 million baht. We are also preparing a special campaign #Secret Deal, featuring a limited selection of units from 10 ready-to-move-in projects at unprecedented prices, available for sale exclusively through Line@MajorDevelopment on April 15. At the same time, we are adapting to changing market conditions by enhancing marketing channels to directly reach target groups, providing real-time Q&A with potential condo buyers 24/7, and implementing a Friend Gets Friend program to expand our employee network and boost sales, meeting the genuine housing needs of consumers.
Because Major Development's main goal is to bring happiness to our customers and employees, as well as to all partners who can smoothly conduct business with us. This is a time for us to show care and attention; even small gestures matter. That is why Major Development wants to stand by everyone and #Help Together,” Ms. Phetlada concluded.